<\/p>\n\n\n\n
Od 23. do 28. 9. prob\u011bhl v\u00a0Brn\u011b u\u017e 8. ro\u010dn\u00edk mezin\u00e1rodn\u00edho festivalu sou\u010dasn\u00e9 seri\u00e1lov\u00e9
tvorby Serial Killer, kter\u00e9ho se z\u00fa\u010dastnili i studenti RTDS. P\u0159i t\u00e9to p\u0159\u00edle\u017eitosti se m\u011bli mo\u017enost z\u00fa\u010dastnit p\u0159edn\u00e1\u0161ek, prezentac\u00ed a masterclass\u016f sv\u011btov\u00fdch producent\u016f, sc\u00e9n\u00e1rist\u016f a dal\u0161\u00edch odborn\u00edk\u016f ze sv\u011bta seri\u00e1lov\u00e9 tvorby v\u00a0r\u00e1mci t\u0159\u00eddenn\u00ed konference TV Days. Festival tak\u00e9 \u00fa\u010dastn\u00edk\u016fm nab\u00eddl prom\u00edt\u00e1n\u00ed n\u011bkolika des\u00edtek seri\u00e1l\u016f z\u00a0evropsk\u00e9 produkce, v\u010detn\u011b \u010desk\u00fdch seri\u00e1l\u016f Gerta Schnirch, Metoda Markovi\u010d: Straka nebo Monyov\u00e1.<\/p>\n\n\n\n
\n\u201e\u00da\u010dast na programu TV Days v r\u00e1mci festivalu Serial Killer v Brn\u011b pro m\u011b p\u0159edstavovala cenn\u00fd vhled do sou\u010dasn\u00e9ho v\u00fdvoje televizn\u00edho prost\u0159ed\u00ed. Program nab\u00eddl \u0161irok\u00e9 spektrum pohled\u016f \u2013 od producentsk\u00fdch strategi\u00ed p\u0159es tv\u016fr\u010d\u00ed p\u0159\u00edstupy a\u017e po prezentace projekt\u016f mlad\u00fdch re\u017eis\u00e9r\u016f. Zvl\u00e1\u0161t\u011b inspirativn\u00ed pro m\u011b byla odborn\u00e1 anal\u00fdza od Asociace producent\u016f v audiovizi (APA), kter\u00e1 p\u0159edstavila aktu\u00e1ln\u00ed trendy ve sledovanosti \u010desk\u00e9ho televizn\u00edho obsahu. Tato data mi jako za\u010d\u00ednaj\u00edc\u00ed tv\u016frkyni pomohla l\u00e9pe zac\u00edlit vlastn\u00ed n\u00e1m\u011bty a uva\u017eovat o jejich potenci\u00e1lu v kontextu dom\u00e1c\u00edho trhu.
Pozitivn\u011b m\u011b p\u0159ekvapila prezentace platformy OnePlay, kter\u00e1 objasnila d\u016fvody spojen\u00ed O2 TV a Voya \u2013 krok, kter\u00fd reflektuje prom\u011bnu div\u00e1ck\u00fdch n\u00e1vyk\u016f a pot\u0159ebu flexibiln\u00edho p\u0159\u00edstupu k obsahu.
Nejp\u0159\u00ednosn\u011bj\u0161\u00ed \u010d\u00e1st\u00ed programu pro m\u011b byly p\u00e1te\u010dn\u00ed bloky zam\u011b\u0159en\u00e9 na marketing a pr\u00e1ci se soci\u00e1ln\u00edmi s\u00edt\u011bmi. Prezentuj\u00edc\u00ed zde nevn\u00edmali zkr\u00e1cen\u00fd obsah jako hrozbu, ale jako dopln\u011bk,kter\u00fd m\u016f\u017ee projekt obohatit a roz\u0161\u00ed\u0159it jeho dosah. Zvl\u00e1\u0161tn\u00ed pozornost byla v\u011bnov\u00e1na platform\u00e1m jako YouTube, kter\u00e9 lze vyu\u017e\u00edt jako bezplatn\u00fd n\u00e1stroj s glob\u00e1ln\u00edm dosahem.
Celkov\u011b mi \u00fa\u010dast na TV Days poskytla inspiraci, praktick\u00e9 poznatky a strategick\u00e9 vhledy,kter\u00e9 mohu vyu\u017e\u00edt p\u0159i tvorb\u011b vlastn\u00edch audiovizu\u00e1ln\u00edch projekt\u016f.\u201c<\/p>\n\n\n\n\n
- Eli\u0161ka Kube\u010dkov\u00e1, 2. ro\u010dn\u00edk RTDS<\/li>\n<\/ul>\n<\/blockquote>\n\n\n\n
Douf\u00e1me, \u017ee se na\u0161i studenti budou i p\u0159\u00ed\u0161t\u00ed rok festivalu moci z\u00fa\u010dastnit a \u017ee pro n\u011b bude jeho bohat\u00fd program stejn\u011b tak inspirativn\u00ed a pro budouc\u00ed praxi p\u0159\u00ednosn\u00fd jako byl tento.<\/p>\n","protected":false},"excerpt":{"rendered":"
Od 23. do 28. 9. prob\u011bhl v\u00a0Brn\u011b u\u017e 8. ro\u010dn\u00edk mezin\u00e1rodn\u00edho festivalu sou\u010dasn\u00e9 seri\u00e1lov\u00e9tvorby Serial Killer, kter\u00e9ho se z\u00fa\u010dastnili i studenti RTDS. P\u0159i t\u00e9to p\u0159\u00edle\u017eitosti se m\u011bli mo\u017enost z\u00fa\u010dastnit p\u0159edn\u00e1\u0161ek, prezentac\u00ed a masterclass\u016f sv\u011btov\u00fdch producent\u016f, sc\u00e9n\u00e1rist\u016f a dal\u0161\u00edch odborn\u00edk\u016f ze sv\u011bta seri\u00e1lov\u00e9 tvorby v\u00a0r\u00e1mci t\u0159\u00eddenn\u00ed konference TV Days. Festival tak\u00e9 \u00fa\u010dastn\u00edk\u016fm nab\u00eddl prom\u00edt\u00e1n\u00ed n\u011bkolika des\u00edtek […]<\/p>\n","protected":false},"author":3,"featured_media":7298,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[6],"tags":[],"class_list":["post-7297","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktuality"],"acf":[],"_links":{"self":[{"href":"https:\/\/rtds.jamu.cz\/index.php?rest_route=\/wp\/v2\/posts\/7297","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rtds.jamu.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rtds.jamu.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rtds.jamu.cz\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/rtds.jamu.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7297"}],"version-history":[{"count":1,"href":"https:\/\/rtds.jamu.cz\/index.php?rest_route=\/wp\/v2\/posts\/7297\/revisions"}],"predecessor-version":[{"id":7299,"href":"https:\/\/rtds.jamu.cz\/index.php?rest_route=\/wp\/v2\/posts\/7297\/revisions\/7299"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rtds.jamu.cz\/index.php?rest_route=\/wp\/v2\/media\/7298"}],"wp:attachment":[{"href":"https:\/\/rtds.jamu.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7297"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rtds.jamu.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7297"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rtds.jamu.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7297"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}